Adidas Giant Superstar
A giant Superstar conquers the Barcelona Piknic Electronik.
adidas Originals is the first time sponsor of Piknic Electronik, festival held in Barcelona every Sunday from 28 June to 20 September. It is a traditional meeting as usual and as a picnic but at the same time as cosmopolitan and eclectic electronic music.
Piknic Electronik Barcelona is an innovative event that brings electronic music and culture to everyone. And it’s an ecological picnic, sustainable, and environmentally friendly source of environmental values.
adidas Originals will be there all weekend but with a special activation Sunday June 28, August 2 and September 20 with a giant Superstar. Many surprises will take place within the shoe where we will have virtual reality technology Oculus.